Nudge-it is a European Commission-funded FP7 project bringing together dozens of scientists from 16 institutions across six European countries, the US and New Zealand. The project engages internationally leading experts in the neurobiology of motivational behaviour, reward and regulation of appetite, experimental psychology, functional brain imaging, behavioural economics and computational modelling. The project will develop innovative tools that link understanding across these interacting disciplines. The overall aim is to better understand decision-making in food choice and to build predictive models to contribute to improving public health policy.
The Heart of the Brain: The Hypothalamus and Its Hormones
A new book by our project co-ordinator Gareth Leng. Find out more
Videos by our Early Stage Researchers
At the recent Nudge-it meeting in Florence, our early stage researchers took part in a training workshop on public engagement and science communication. As part of the workshop they produced short videos explaining their work.
You can view the videos by clicking on the title.
Mood and Food. Amy Warnock, University of Edinburgh
Behavioural Economics and Food choices. Nicolai Vitt and Martina Vecchi, European University Institute
How do we decide what to eat. Marie Le May, Fiona Peris Sampedro, Christian Edvardson,Gothenburg University
MRI Food Scientist. Guido Camps, University of Wageningen
Stress and Food choices. Silvia Maier, University of Zurich
Behavioural Public Policy. Jan Michael Bauer, Copenhagen Business School
The Neurobiology of Food Choices. Lisa Horstman, Karl Eberhards University Tuebingen
Food Choice is Complex. Tuki Attuquayefio, Annie Zimmerman, University of Bristol
BBC iWonder - What's making me eat too much?
The article, made in conjunction with Professor Jeff Brunstrom and the team at the University of Bristol, explores how decisions on how much we eat are governed by many subtle influences.
Check out the BBC iWonder article: What's making me eat too much
Try the questions - you may be surprised by your answers!
Nudge-it is co-ordinated from the University of Edinburgh School of Biomedical Sciences by Professor Gareth Leng